Tuesday, November 27, 2007

ValueClick Media Review

Founded in 1998, ValueClick Media was among the first online advertising networks and an early pioneer of applying performance-based pricing methods to the ad network model.

Today, ValueClick Media is one of the largest online advertising networks in the U.S., though lacks big time in the international market. Infact it has a very little international publishers and advertisers that can't even be compared to some other advertising networks like Google AdSense for example. Furthermore lacks in number of advertisers even in the U.S which is basicly the biggest problem most advertising networks face these days.

ValueClick Media allows publishers to earn revenue from every standard banner format, as well as pop-unders, rich media and video.

Review: (1-10) 1-worst, 10-best
Customization 8/10
Ads variety 6/10
Geo locations 2/10
Revenue 8/10
Stability 9/10
Support 8/10
Payment 9/10
Overall score: 7.1

Rating explained:
Customization - Ability to customize ads look and ads served
Ads variety - number of different ads shown per site
Geo locations - Number of geographical locations covered by the the ads and ability to display ads on non US languages
Revenue - overall revenue from ads, by all means of earning(CPC, CPM, CPA, etc...)
Stability - ads uptime and time of impressions/revenue updates
Support - How quality and fast the support is by all means (email, phone, IM, etc...)
Payment - Flexibility in payment; meaning if you can choose the time/amount for/of money to be send to you ($10, $30, $50, $100, etc...). How fast(slow) is the payment recievement.

Monday, November 26, 2007

WidgetBucks review

WidgetBucks is brought by Mpire Corporation the meta-shopping service. Founded in 2005, Mpire is backed by Ignition Partners and former eBay executive and Pay Pal angel investor Richard Rock.

WidgetBucks network itself is completly new and started working on September, 2nd, 2007.
WidgetBucks features pay-per-click shopping widgets and in near future they plan on including CPM advertising as well.

Review: (1-10) 1-worst, 10-best
Customization 8/10
Ads variety 9/10
Geo locations 2/10
Revenue 8/10
Stability 8/10
Support 10/10
Payment 8/10
Overall score: 7.5

Rating explained:
Customization - Ability to customize ads look and ads served
Ads variety - number of different ads shown per site
Geo locations - Number of geographical locations covered by the the ads and ability to display ads on non US languages
Revenue - overall revenue from ads, by all means of earning(CPC, CPM, CPA, etc...)
Stability - ads uptime and time of impressions/revenue updates
Support - How quality and fast the support is by all means (email, phone, IM, etc...)
Payment - Flexibility in payment; meaning if you can choose the time/amount for/of money to be send to you ($10, $30, $50, $100, etc...). How fast(slow) is the payment recievement.

Saturday, November 24, 2007

Clickbooth review

ClickBooth was formed in September of 2002. Now Clickbooth is a division of IntegraClick, Inc. based in Sarasota, Florida.
Clickbooth was innitially formed as Advertising network for publishers and advertisers. Integraclick its parent company has a network of over 100 sites, and have made partnerships with many of the largest sites in the industry. Their network ranges from e-commerce to entertainment.

Clickbooth uses html technology for its ads and unlike other advertising networks its publishers choose which, when and if they are going to use ads on their sites.
Currently Clickbooth mostly focuses on US advertisers and thus is not a good choice for non-US based sites.

Review: (1-10) 1-worst, 10-best
Customization 10/10
Ads variety 7/10
Geo locations 2/10
Revenue 7/10
Stability 10/10
Support 10/10
Payment 8/10
Overall score: 7.7

Rating explained:
Customization - Ability to customize ads look and ads served
Ads variety - number of different ads shown per site
Geo locations - Number of geographical locations covered by the the ads and ability to display ads on non US languages
Revenue - overall revenue from ads, by all means of earning(CPC, CPM, CPA, etc...)
Stability - ads uptime and time of impressions/revenue updates
Support - How quality and fast the support is by all means (email, phone, IM, etc...)
Payment - Flexibility in payment; meaning if you can choose the time/amount for/of money to be send to you ($10, $30, $50, $100, etc...). How fast(slow) is the payment recievement.

Friday, November 23, 2007

Bidvertiser review

Bidvertiser is a subsidiary of Bpath, established in 1997 as an international services provider for websites.
Publishers can join for free and show text and ebay ads on their sites through Bidvertiser network.

Bidvertise uses javascript technology to serve ads based mostly on advertisers set preference, so you as a publisher have little or no control of what ads will appear on your site.
Currently Bidvertise is considered to have too little advertisers to make this a viable network but it has significant amount of publishers.

Review: (1-10) 1-worst, 10-best
Customization 7/10
Ads variety 4/10
Geo locations 8/10
Revenue 9/10
Stability 9/10
Support 9/10
Payment 8/10
Overall score: 7.7

Rating explained:
Customization - Ability to customize ads look and ads served
Ads variety - number of different ads shown per site
Geo locations - Number of geographical locations covered by the the ads and ability to display ads on non US languages
Revenue - overall revenue from ads, by all means of earning(CPC, CPM, CPA, etc...)
Stability - ads uptime and time of impressions/revenue updates
Support - How quality and fast the support is by all means (email, phone, IM, etc...)
Payment - Flexibility in payment; meaning if you can choose the time/amount for/of money to be send to you ($10, $30, $50, $100, etc...). How fast(slow) is the payment recievement.

Wednesday, November 21, 2007

Google AdSense review

AdSense is run by Google and serves websites with relevant ads. Publishers can join for free and can show text, image and video advertisement on their websites.
You can earn money from AdSense on a per-click and/or per-thousand-impressions basis.

Google uses its search technology to serve ads based on website content, the user's geographical location, and other factors.

Review: (1-10) 1-worst, 10-best
Customization 8/10
Ads variety 7/10
Geo locations 10/10
Revenue 10/10
Stability 10/10
Support 6/10
payment 7/10
Overall score: 8.2

Rating explained:
Customization - Ability to customize ads look and ads served
Ads variety - number of different ads shown per site
Geo locations - Number of geographical locations covered by the the ads and ability to display ads on non US languages
Revenue - overall revenue from ads, by all means of earning(CPC, CPM, CPA, etc...)
Stability - ads uptime and time of impressions/revenue updates
Support - How quality and fast the support is by all means (email, phone, IM, etc...)
Payment - Flexibility in payment; meaning if you can choose the time/amount for/of money to be send to you ($10, $30, $50, $100, etc...). How fast(slow) is the payment recievement.

Saturday, November 17, 2007

November search engine optimization updates SEO

October search engine - SEO updates

Decreased seo importance:
Keywords importance decreased even further
Description importance reduced
Updates importance decreased drasticly, in a bit of a surprising move Google seems to have reduced importance of posting fresh content drasticly!
Web host stability importance droped quite a bit

Increased seo importance:
pagerank importance increased a lot
Text quantity importance increased
Domain age importance increased just a little bit

Valid through November-December